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Design review of a Shopify Plus storefront layout in a studio

Selected work guide

Project types we design and build

This page is not a gallery of screenshots. It is a description of the project categories we take on, what the design problem usually looks like in each, and the decisions that tend to matter. If you recognize your situation below, that is a good sign the scope will be straightforward to estimate.

Corporate website structure review with service pages

Corporate and brochure sites

The most common project: a company site that explains services, lists locations, and accepts inquiries. The design problem is usually hierarchy, not novelty. Visitors need to find the right service page fast, and the contact form needs to be reachable from anywhere.

We build these on WordPress with a small template set, so adding a page later does not require a developer. Bilingual Korean and English is common here, with shared navigation and separate page content where the message actually differs.

Campaign and landing pages

Built for a deadline, often tied to a launch or a paid campaign. One offer, one action, no competing navigation. We keep the page under a few scroll lengths on mobile, because paid traffic rarely rewards a long read.

The build shares the CMS with the main site, which keeps editing simple. Tracking setup is part of the scope so you can see what the page actually did after launch.

Good fit when you need responsive landing page examples that stay fast on phones.

What we clarify first

  • Which service page the visitor should land on, and how the inquiry reaches you.
  • Whether Korean and English share structure or need separate page trees.
  • What counts as a conversion, so tracking measures one clear action.
Small catalog store with products and order preparation

E-commerce storefronts

Store projects split into two rough groups. Smaller catalogs with content needs often fit WooCommerce, which has handled products, carts, payments, and shipping extensions on WordPress since 2011. Larger merchants with higher-volume operations and automation requirements are better served by Shopify Plus, the enterprise tier of Shopify.

Editorial catalogs

The design leans on stories, guides, and product detail pages that explain materials and use. Filters stay simple. Search helps, but browsing carries the sale. Checkout stays short, and shipping and pickup options are stated in plain words.

Payment is arranged by invoice, bank transfer, cash on delivery, or card in person — agreed before build so checkout matches how you actually collect money.

High-volume operations

Here the design work is filtering, search, and repeat purchase. Customers return for reorders, so account flow, saved lists, and clear stock messages matter more than long brand stories. Automation for inventory and fulfillment shapes the templates.

We map catalog size, variants, and fulfillment steps early, so the platform choice follows the work instead of forcing it.

Website redesign projects

A redesign keeps what earns its place. The rest gets archived.

A redesign usually starts because the current site fails on mobile, loads slowly, or has grown a structure nobody planned. Redesigns take longer than new builds for exactly this reason: deciding what stays is real work.

Site redesigns, step by step

We audit existing pages by traffic and purpose, then map them to the new structure. Content that still earns its place gets migrated and rewritten where needed. The rest gets archived rather than blindly copied.

Planning a site redesign with page migration groups
a.

Audit by traffic and purpose

We look at which pages people actually use, which bring inquiries, and which only add weight to menus.

b.

Map old to new

Every kept page gets a destination in the new structure, with redirects noted so search and bookmarks keep working.

c.

Migrate with care

Text, images, and forms move across cleaned and compressed. Mobile layout and load order are checked page by page.

d.

Archive the rest

Outdated offers and duplicate posts leave the public site. A shorter site is easier to keep correct.

Language and structure

Bilingual and multilingual sites

Sites serving both Korean and English readers need more than a language toggle. The structure has to decide what is shared and what is separate, and someone has to own each version. We plan this early because retrofitting it means rebuilding templates.

Typography gets attention too. Korean text wrapping and font loading behave differently from Latin text, and ignoring that makes an otherwise clean layout feel wrong. Line length, spacing, and menu labels are tested in both languages before launch.

  • Shared templates with separate editorial ownership per language.
  • Font loading and wrapping checks for Korean and English side by side.

Reusable parts

Design system and component work

Some clients already have a brand and a set of patterns, but no shared system. We turn those patterns into components in Figma and reusable blocks in code. The payoff shows up when the marketing team needs a new page and can assemble it from existing parts.

Component-based workflows go back to tools like Sketch, which launched in 2010 and shaped how modern UI teams think about libraries. The idea survived even as the tools changed: name parts once, reuse them everywhere.

A typical kit includes

Headers, hero blocks, service rows, price tables, inquiry forms, and footer modules — each with mobile behavior defined, so new business website examples stay consistent without designer help.

Content-heavy and structured sites

Organizations with large information sets, editorial workflows, and layered permissions run into different problems. Pages multiply, and so do the people editing them.

Drupal, first released in 2001, is built for this kind of structured content and has a long reputation for scalability. It is not the easiest CMS to hand to a casual editor, so we only recommend it when the structure genuinely demands it.

Performance-focused rebuilds

Sometimes the brief is simply “make it faster.” We start with measurement: what loads, in what order, and what blocks the first paint. Common fixes include image compression, removing unused scripts, and cutting third-party embeds added over the years.

Speed matters for search and for conversion, but the honest version is that it matters most on mobile connections, which is where a lot of Korean traffic arrives.

Testing mobile site speed on a phone in the studio

What faster feels like

Menus open at once. Images settle without shifting text. The inquiry button works before the rest of the page finishes. Small fixes, noticed every day.

See how we work

How to judge whether a site is well built

A few checks tell you more than a visual review. Run through them on any responsive design work you are considering, including ours.

Resize to phone width — does anything break?

Menus, tables, and forms should reflow without sideways scroll. If you need to pinch or drag, the mobile layout was an afterthought.

How fast does it become usable?

Watch when you can tap and type, not just when images finish. Heavy scripts and uncompressed photos usually cause the wait.

Can you find the contact route in one step?

Phone, email, and form should be one tap away from any page. On our sites that means Europe Square 1 Batumi, (219) 747-6137, and [email protected] stay easy to reach.

Who can edit the content, and how?

Sites that pass these checks tend to hold up, even if they are not the most striking design you have seen. Ask for a short editing walkthrough before you sign.

What we look at for inspiration

We keep references from across the web, including The FWA, which has run as an awards platform focused on innovation, creativity, and technical execution. It is a useful reminder that polish alone does not make a site memorable.

The references that change our work are usually interaction ideas, not color palettes. We note why something works before filing it, otherwise it is just a screenshot.

Studio hours

Monday–Friday: 9:00 AM – 6:00 PM

Europe Square 1 Batumi 6010 Georgia. Write to [email protected] or call (219) 747-6137 to talk through your project type.

Read common questions
Quiet studio desk in the evening after project work

Recognize your project above? Tell us what you need.

Send a short note about your site, catalog, or rebuild. We reply with scope questions and a clear next step — no pressure, no long forms.